Students are guided through the process of setting up a business and selling their own products. Students receive a “Business in a Backpack” that provide the raw materials and resources to make a product and launch a fully-fledged micro-enterprise. They are taken through the whole entrepreneurial process using fun interactive games, multimedia, videos and simulations.
This 15 lesson programme takes students through the entire entrepreneurial cycle of starting a business. Students practically apply skills taught on their own business. Raw materials, a workbook and resources to start their own micro – enterprise is provided. Lessons are presented using interactive games, tools and videos.
What do businesses and entrepreneurs do? Orientating students to what business and being an entrepreneur is all about Exploring different types of business
Deciding on a product Choosing a product to make Understanding raw materials and inventory
Naming my business Investigate different methods used to choose a name Registering a business The difference between sole traders and partners
Designing a logo What elements form a good logo What is the purpose of a business logo
Setting business goals Developing a business plan What do I aim to do with my business profits
Identifying my target market Identifying customers Plan features that will attract my target market
My product design Planning a prototype Learn to do market research
My production line What factory process does my business follow Manufacture my products
Setting a selling price Calculate cost Determine factors which influence the selling price
Calculating profit? How do I calculate my profit? How will I spend my profit
Identifying features and benefits? What are the features and benefits of my product? Understand customer service and how to provide good service
My Marketing Plan? Determine what advertisement material will be used Create a plan to market and sell products
Final preparations for market day Final checklist and preparations for selling
Conclusion and recap Reflection of the programme Review lessons learnt Plan a way forward
FIND our nearest FRANCHISE
We have fully equipped franchises nationwide waiting to hear from you. We offer our learners a supportive environment with passionate teachers to encourage each student on their journey.
Our Virtual Academy offers the same learning experience and support offered in a traditional classroom – online. For those who aren’t close to one of our any franchises or simply prefer to work from the comfort of your own home, you can join us via our virtual academy.